I recently earned The Institute for Luxury Home Marketing’s Certified Luxury Home Marketing Specialist™ (CLHMS) designation in recognition of experience, knowledge, and expertise in high-end residential properties. It is an exclusive group of real estate professionals who have completed The Institute’s training and have a proven performance in the upper-tier market.
“Agents who have earned the CLHMS designation are performing at the highest level in their community,” said Diane Hartley, president of The Institute. “The CLHMS seal is a symbol of distinction. Affluent buyers and sellers from around the world look for this symbol of luxury home knowledge and expertise when putting their trust in a real estate professional.”
The specialized training and ongoing membership with The Institute will provide extra knowledge and tools to better serve clients. The CLHMS designation provides evidence of the successful commitment to service at the highest level.
How does this benefit you?
In addition to the continually updated luxury training, I will receive a monthly luxury market report that I can share with my clients. Produced monthly, The Institute’s report provides an in-depth look of more than 90 of the most active luxury markets across the United States and Canada. This will help us stay on top of trends and shifts in the luxury marketplace.
As part of the institute’s membership, I also have access to a network of international and national luxury agents who move clients in the higher tier price point. This will give your property better exposure and more targeted results when listing. We also will be able to reach out to find off-market properties if you plan to move out of the Northeast Florida area. Networking is crucial to maintain privacy and find the best properties before they become available.
How does this certification help me if I don’t own a luxury home?
Luxury real estate tends to be at the cutting edge of trends. Technology, staging, and home renovation trends typically start in the higher end price points and trickle their way down to the lower tier price points. By staying ahead of trends in the luxury price point, I will also be ahead of the market in other price points. We may be able to implement new staging techniques on your property that will lead to better results before they become main stream. If you call me to give advice on the best flooring and other home updates that will hold value, I will know what is coming down the pipeline for future trends and be able to advise accodingly.
How can I get a copy of the monthly Luxury Market Report?
Just email me at laura@agentmillennial.com and I will make sure the report is sent monthly to your inbox. Remember, this report is showing what is happening at the macro level. It is a good way to check the pulse of the luxury market, similar to checking the stock market. However, we will need to break down the more local micro level trends when it comes time to buy or sell.
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